Focus Structural Engineering

Creative graphic design for a structural engineering

Focus Structural Engineering is a design company that delivers comprehensive design solutions to residential, commercial, school, and hospitality projects.

The design objective was to establish a coherent brand identity and present a unified visual representation of its services.

My main tasks included designing the company's logo and establishing its visual identity. This involved the development of logotypes, the selection of a distinct color palette, and font style, and the creation of all visual communication materials. Additionally, I was responsible for designing and developing the company's website, crafting compelling presentations and brochures, and launching its social media channels.

The efforts culminated in a visually stunning outcome, a modern and clean aesthetic that seamlessly blended with the company's minimalist and industrial vision. I take pride in the fact that Focus Structural Engineering's visual identity accurately reflected its commitment to providing innovative and functional design solutions to its clients."